e-Dealer is pleased to provide this valuable resource to car dealers. The “Internet Handbook for Car Dealers” is a collection of articles that are an easy read for anyone who is interested in learning how to maximize the opportunity that is the internet. Get insight into what the Internet leaders in car sales are doing. Find out what metrics are essential to a successful internet campaign and much more. read on

Car Dealer’s Increase Traffic to Website

Car Dealers who are market leaders in sales generated by the internet share an approach that has revealed some fundamental practices that are critical to a successful internet strategy. Number one amongst these best practices is taking the time to develop an Online Marketing Strategy. A market leading strategy to drive traffic to your website. more ...

CGM for Car Dealers

Does your plaform (website) support Consumer Generated Content
J.D. Power and Associates Reports:
Record-High Levels of New-Vehicle Buyers Turn to the Internet for Information . As Buying Habits Shift to Smaller Vehicles Consumer-Generated Content Proves Beneficial for Consumers during the New-Vehicle Shopping Process more ...

Blogging for Car Dealers

When you have hit a wall and cannot incease traffic to your website, despite all your marketing efforts, consider blogging. Turn an existing resource into a powerful marketing tool. more ...

How Effective Is Your Website?

To exploit the power of the internet you must first understand how it works. The internet is the most effective method available for targeting your customers. For example, your auto dealership wants to reach aging men who want to have the comfort of a sport utility vehicle, your company buys commercial airtime right after the nightly news on a local television network to promote your sport utility vehicles to this market. This is prime time and your ad will be seen by not only the older men but also viewed by women, teenagers, and children. And remember this is prime time and you paid a premium for this audience. more ...

How Do I Know If My Website Is Performing Well?

Your first question should be" Do I know if my marketing efforts are driving traffic to my website?" The host of your website should provide analytics that tell you just that. e-Dealer provides up to date analytics to all the websites we have built and hosted accessed with a click of your mouse in the tool bar of Digital Marketing Technology Solutions. more ...

Best Practices shared by market leaders in internet car sales:

The simple truth about developing a marketing leading internet campaign. Here are some tips to help car dealers create a successful internet strategy. Include a downloadable worksheet. more ...

Pay Per Click for Car Dealers

When you want to generate traffic to your website and you want to generate fast consider Google Pay Per Click. What impact will a Pay Per Click have on traffic to you site? How to you implement a successful campaign? more ...

Internet is Reason Dealer Sells 200 Cars a Month

How to caluculate sales from leads generated by your website. Measure Perfomance, set ojectives, develop a market leading strategy.more ...