Toronto, Ontario – June 28, 2013 – Increased engagement of online video content has led EDealer to develop a FREE video capture and upload tool to its existing mobile inventory management App.

The new custom App allows users to shoot multiple segments of video which are automatically stitched together to create a flawless walk around experience for the end consumer.

“Just Point and Shoot,” says Dave Hicks of Ontario Motors Sales, “the PowerUp App allows me to easily create and distribute vehicle videos to my customers. I don’t even have to optimize the video for Youtube – the App takes care of everything with the push of [this] button”.

“With a significant boost in online video engagement over the past few years, we knew we had to provide a better, easier to use tool to for our dealers to engage consumers,” says Chris Whitehead – President of EDealer, “PowerUp Mobile allows dealers to promote their brand and inventory through to consumers in one of the mediums they use most – video.” has been providing unique and cutting edge marketing tools to the automotive industry since 2003. PowerUp Mobile was released on June 27th 2013 and is available for free download in the Apple App Store.

Kyle Orlando